Choosing a business concentration that’s right for you
At William Woods University, students earning a Bachelor of Science in Business Administration have an option of choosing one of the following concentrations: Accounting Advertising and Marketing Economics and Finance Management Management of Information Systems This means that while all business majors will take the same core curriculum covering 48 credits, they’ll also choose an […]
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What does a Marketing Coordinator do?
If you are earning a Bachelor of Science in Business Administration and choose to pursue the advertising and marketing concentration, then you may be curious about popular entry-level positions such as a marketing coordinator. While marketing coordinators can include both entry and mid-level professionals—depending on the industry, size of the company, etc. — generally, this […]
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How technology is changing accounting and what bachelor’s students need to know
To those earning a Bachelor of Science in Accounting, while your immediate priorities might be mastering basic taxation, know that the power of computing is transforming the accounting profession. And staying abreast of technological advances within the industry is key to remaining competitive in the future job market. According to a recent Accounting Today article, author Felice […]
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Posted in Business At Work, Business Degree at Work
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Business Careers: Bachelor of Science in Management Information Systems
If you’re pursuing a degree in Management Information Systems (MIS), you will one day sit at the intersection of business and technology where big questions are asked about how to improve product sales, expand brand awareness or boost efficiency of an organization or a business. Unlike some of the other technology related degrees, such as […]
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How niche accounting helps small CPA firms compete
As large accounting companies turn to mergers and acquisitions as their growth vehicles, smaller accounting firms are leveraging niche specialties to stay competitive. An accounting niche is a specialized area of practice such as healthcare, nonprofit, real estate, hospitality, etc. that positions an accounting firm as a subject matter expert based on the experience with […]
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The need for personal finance education among college students
At a time when almost 70 percent of college graduates will have an average of over $20,000 of student debt, the importance of teaching personal finance to young adults is critical. Yet, according to a recent Experian survey, many students report that their college did not provide them with sufficient opportunities to learn about credit […]
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Posted in Business News, Hard Skills
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Top challenges facing accounting firms
Aspiring accountants and students pursuing a bachelors of science in accounting can get an inside look at some of the top issues affecting the accounting profession in a biennial report published by the American Institute of CPAs (AICPA). The AICPA Private Companies Practice Section (PCPS) Top Issues Report is a result of a survey of […]
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Beyond technical skills: what MBA employers value the most
As MBA students flock to develop technical skills in hopes of advancing their careers, employer surveys reveal a pressing need for candidates who possess both the hard and soft skills. According to a 2016 Graduate Management Admission Council (GMAC) survey on prospective MBA students, a decision to pursue an MBA degree is often triggered by […]
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William Woods business students participate in DECA
One of the special opportunities William Woods bachelors of business students have on campus is to join collegiate-DECA team. DECA is a nonprofit student organization with more than 215,000 members across the U.S., dedicated to preparing future leaders and entrepreneurs for a range of business careers. Their educational activities generally fall in the following four […]
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Posted in Business At Work, Leaders
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How organizations manage crisis and what’s business got to do with it
In their book, Navigating an Organizational Crisis: When Leadership Matters Most, writers Harry Hutson and Martha Johnson, draw from real life examples such as the Oklahoma City bombing, Hurricane Katrina, and the 2008 financial crisis, to offer surprising insight into what it takes to be an effective leader in a time of disaster. Their answer: […]
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Posted in Business Books & Resources
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