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Why media training is important for bachelor of business administration and MBA students

William Woods Business

When an executive of a large energy company was called by a reporter and asked why the sign on the company’s newly leased building read something different from the official name of the company, he replied, “I don’t know. Maybe there wasn’t enough room for [the full name] up there.” The name used on the […]

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January 25th, 2016

Posted in Soft Skills

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Soft Skills Series 4: How to demonstrate leadership skills during an interview

William Woods Business

“Regardless of the sector or the function—whether it’s the U.S., Asia or Europe—all MBA recruiters are looking for the same thing: high potential future leadership talent. This is their future leadership pipeline, that’s what they’re after.” – Sandy Khan Sandy Khan, an expert MBA recruiter, has more than two decades of hiring experience and has […]

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November 24th, 2014

Posted in Soft Skills

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Soft Skills Series 3: Relationship building for MBA program students

William Woods Business

Building and maintaining relationships is an important part of business, especially when we consider the role relationships play in our work with classmates, colleagues, partners and clients. In business, relationships can often make a difference between winning and losing a project, sale or client. In continuation of our blog series on soft skills, we offer […]

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November 10th, 2014

Posted in Soft Skills

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Soft Skills Series 2: Communication

William Woods Business

The 2014 GMAC Corporate Recruiters Survey revealed that employers who seek recent MBA program graduates are particularly interested in communications skills, especially oral communication, followed by listening. The survey said that “on average, employers ranked communications skills twice as important as managerial skills.” MindTools’ short quiz can help you gauge your communication skills. But you […]

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October 23rd, 2014

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What are soft skills, why they matter?

William Woods Business

The hard skills vs. soft skills debate continues in today’s workplace. According to a recent CareerBuilder survey, a majority of companies say that soft skills are just as important as hard skills when it comes to recruiting and hiring new employees. Though definitions may vary, soft skills are traits typically associated with one’s personality and […]

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October 14th, 2014

Posted in Soft Skills

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